Libro 14/52 :: HBR Guide to Persuasive Presentations by Nancy Duarte

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Simply put: If you use Power Point, speak publicly, or otherwise attempt to reach an audience with a message or story – buy this book. It will be a fantastic reference guide for a long time.

 

Duarte’s HBR Guide to Persuasive Presentations takes you coast-to-coast, covering everything from the moment you begin thinking about the presentation all the way past the performance and into the follow-up survey & post-mortem.

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Everything about this book is smart.

 

The content is “chunked” beautifully. Every 2 or 3 pages there is a new topic with insights and recommendations easily found after your first pass. It’s short too – you can knock this out in 2-3 hours. Short enough for the procrastinator in all of us….

 

The size and shape of the book are smart. It’s tall and thin allowing you to breeze through the pages quickly.

 

The stock used for the cover has a subtle velvet feel to it too. It’s different. And seriously – when was the last time the texture of the cover caught your attention?  

 

Along with this Duarte gem, there is another presentation book that should be required reading in business: Presentation Zen by Garr Reynolds.

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Duarte’s Persuasive Presentations is the left brain’s “how to” guide. It’s analytical, text-based, black + white and methodical. Duarte offers some help on word limits per slide and image selection, but she doesn’t illustrate good & bad designs side-by-side. This is where Presentation Zen fits in.

 

Presentation Zen is the right brain yang to Duarte’s ying. Presentation Zen evokes emotion, uses dozens of images in color and offers a holistic view of the communication process. Reynolds shows multiple versions of the same slide and highlights the pros and cons for each.

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Extremely visual and helpful.

 

Consider these two texts companion pieces to Power Point excellence.

For $30, buy both. Your next promotion will make this a solid return on your investment.

 

HBR Guide to Persuasive Presentations :: $13.57

Presentation Zen :: $15.64

 

 

Bottom Line: It’s easy to “lose the forest for the trees” when creating an important presentation. The details drag you down and before you know it, the audience perspective ceases to be the focus. This book will help you avoid that.

 

 

Bradley Hartmann is El Presidente at Red Angle (www.redanglespanish.com). He’s reading 52 books this year. One Q down, 3 to go….

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LIBRO 52 Challenge YTD

1. Kennedy/Nixon by Chris Matthews

2. Poke the Box by Seth Godin

3. Gone Girl by Gillian Flynn 

NA. Buy-In by John Kotter and Lorne Whitehead

4. Education of an Accidental CEO by David Novak

5. Death of a Salesman by Arthur Miller

6. Blood, Brains and Beer by David Ogilvy

7. Lyndon Johnson :: Master of the Senate by Robert Caro

8. 1776 by David McCullough

9. To Sell Is Human by Dan Pink

NA. Profiles In Courage by JFK*

10. Write It When I’m Gone by Tom DeFrank

11. FDR by Jean Edward Smith

12. The Cluetrain Manifesto by Locke, Searls, Weinberger + Levine

13. One Click by Richard Brandt

14. Persuasive Presentations by Nancy Duarte

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  1. Libro NA/52 :: James K. Polk by Walter Borneman | redanglespanish
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  3. Libro 16/52 :: The Illustrious Dead by Stephan Talty | redanglespanish
  4. Libro 17/52 :: The Thank You Economy by Gary Vaynerchuk | redanglespanish
  5. Libro 18/52 :: The Adventures of Johnny Bunko by Dan Pink « the red angle
  6. Libro 19 + 20/52 :: Thunderstruck by Erik Larson + In Cold Blood by Truman Capote « the red angle
  7. Libro 21/52 :: Ctrl Alt Delete by Mitch Joel « the red angle
  8. Libro 22 + 23/52 :: Down & Dirty Pictures by Peter Biskind + Makers by Chris Anderson « the red angle
  9. Libro 24/52: Tales From Q School by John Feinstein « the red angle
  10. Libro 25/52: The Business of Belief by Tom Asacker « the red angle
  11. Libro 26/52: 18 Minutes by Peter Bregman « the red angle
  12. Libro 27/52: Drive by Dan Pink « the red angle
  13. Libro 28/52 :: Enough by John Bogle « the red angle
  14. Libro 29/52 :: Contagious by Jonah Berger « the red angle
  15. Libro 30/52 :: Lexicon by Max Barry « the red angle
  16. Libro 31 + 32/52 :: Thinking, Fast and Slow by Daniel Kahneman + A Very Short Tour of the Mind by Michael Corballis « the red angle
  17. Libro 33/52 :: The No Asshole Rule by Robert Sutton « the red angle
  18. Libro 34 + 35/52 :: Choose Yourself by James Altucher + The Halo Effect by Phil Rosenzwieg. « the red angle
  19. Libro 36/52 :: Inside The Box by Drew Boyd and Jacob Goldenberg. « the red angle
  20. Libro 37 + 38/52 :: The Power of Less by Leo Babauta + Wild by Cheryl Strayed « the red angle
  21. Libro 39/52 :: Big Data by Viktor Mayer-Schonberger and Kenneth Cukier. « the red angle
  22. Libro 42/52 :: Black Irish by Stephan Talty « the red angle
  23. Libro 43/52 :: The Firm by Duff McDonald « the red angle
  24. Libros 44-50 :: The final chapter of the Libro 52* Challenge. « the red angle

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